fir italia all inside. A moment of great showcasing at the Cersaie 2011 to present, through its new portal with detailed information MyFIR (www.fir-italia.it/myfir) and the framework of the elegant stand with warm and soft color tones, a broad selection of what FIR ITALIA has to offer for home bathrooms.
An event centered on the concept of hi-tech all-roundness, perfectly represented by the QR code, which allows browsers to access the homepage of MyFIR, where operators of the industry, architects, contractors, installers, agents, reporters, customers, and suppliers can sign in to access services, technical features, and information of various type, each expressly conceived for each profile, and which touch all the articles on catalogue.
The graphic leitmotif of the QR code on the MyFIR homepage, purposely reproduced at the entrance of the stand this year, within which the larger portion of articles on catalogue are showcased and among which the Handy and Ready collections particularly stand out, the two latest additions to the range of FIR ITALIA collectionsto provide customers a pleasant, practical, and familiar bathroom space, and the new Showers programme, a vast assortment of solutions for shower arms including shower heads, shower bars and shower slide bars.
Inside the stand, the visitor takes a tour among the myriad of FIR Bathroom offers: each collection and programme decorated in an either modern or classic style has its own expository “island” dedicated to it, subdivided into wash basin area, bath area and shower space, where the different article types and installation solutions available and suggested for each collection are represented. A decisive choice to propose itself to the wider public in a thorough and impactful manner, reminding visitors of the proposals that have proven most successful over the years, and welcoming and ushering the many novelties on display in this edition.
Through its new web portal, FIR ITALIA presents a broad range of bathroom collections from its catalogue, among which the Handy and Ready collections and the new Showers programme stand out.
fir italia all inside. A moment of great showcasing at the Cersaie 2011 to present, through its new portal with detailed information MyFIR and the framework of the elegant stand with warm and soft color tones, a broad selection of what FIR ITALIA has to offer for home bathrooms, among which the Handy and Ready collections particularly stand out, the two latest additions to the range of FIR ITALIA collections,to provide customers a pleasant, practical, and familiar bathroom space, and the new Showers programme, a vast assortment of solutions for shower arms including shower heads, shower bars and shower slide bars.
Each collection and programme decorated in an either modern or classic style has its own expository “island” dedicated to it, subdivided into wash basin area, bath area and shower space, where the different article types and installation solutions available and suggested for each collection are represented. A decisive choice to propose itself to the wider public in a thorough and impactful manner, reminding visitors of the proposals that have proven most successful over the years, and welcoming and ushering the many novelties on display in this edition.